VITA - Video Editor & Maker
77
Quality Score
Strong
VITA - Video Editor & Maker
High confidence
✍️ bumetric analysis
“
VITA - Video Editor & Maker is an iOS app from SNOW Corporation in the Photo & Video category, currently rated 4.8★ across 77,005 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 77: Strong (healthy traction). For a Photo & Video app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$900K
per month
→
12-mo forecast
$953K – $1467K
per month
→
24-mo forecast
$1.1M – $2.1M
per month
BIG tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$4.6K/mo · 953K ratings · 4.2★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$140K
↳ What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (235 MB) | +$40K |
| ⚙ Photo & Video complexity ×1.55 | +$49K |
Total estimate
$140K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$35K
↳ What it would sell for · not monthly revenue
Marketplace range $30K – $50K · 17× MRR multiple
💸
~0.2× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
Final multiple
17× MRR
👥 Estimated audience size
10.5M
Lifetime downloads (US-equivalent)
Monthly active
1.9M
Daily active
555K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photo & Video engagement | ~140 installs / rating |
| 🔁 Photo & Video D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$900K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$887K – $1.2M
12 months
$953K – $1.5M
24 months
$1.1M – $2.1M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 53/100BIG TIERFREE (NO MONETIZATION)below benchmarksGrowth Velocity
5.0
Founder Strength
7.1
Product Quality
8.0
Revenue Strength
6.0
Monetization Maturity
0.5
Defensibility
6.6
Market Position
2.0
Operational Safety
7.2
- 💰 Revenue: Healthy — $360K - $1980K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 77,005 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — bug mentions above category norm, rating drift -1.18 ★ (recent 50 vs lifetime).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $16.2M-$28.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (77,005 ratings)METRIC | +$5,500 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (8 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v302.0.18
Errors have been fixed and stability improved.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- VITA - Video Editor & Maker
- Developer
- SNOW Corporation
- Bundle ID
- com.snowcorp.vita
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 4+
- Languages
- BN, EN, HI, JA, KO, PT, ZH, ES
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $2.1K/mo
- Top-grossing rank
- Outside top 100 in US Photo & Video
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: LOW
Publicly available data for "VITA - Video Editor & Maker" by SNOW Corporation indicates conflicting information regarding its monetization. While some sources state the app is entirely free, ad-free, and lacks in-app purchases or paid upgrades, others mention it contains advertising and allows watermark removal by viewing a brief advertisement. Sensor Tower's publisher overview for SNOW Corporation lists the company's total monthly revenue at $3M, but does not attribute specific revenue to VITA, despite listing its monthly downloads at 100K. Given the lack of specific revenue figures for VITA and the conflicting information on its monetization, a reliable revenue estimate cannot be provided from public sources.
Sources mentioned: Sensor Tower, Appfigures, HitPaw Edimakor, Apple App Store
⭐Recent App Store Reviews49 latest · avg 4.04★ · 57.1% 5★ · 10.2% 1★
5★28 (57%)
4★8 (16%)
3★5 (10%)
2★3 (6%)
1★5 (10%)
+69 ratings/week
Praise: love ×9 best ×6 recommend ×6 great ×6 amazing ×4Complaints: crash ×2 terrible ×1
Top positive
★★★★★ Very easy
Best app ever.…
★★★★★ Pure Video Editor Apps
An Exceptional & Seamless Video Editor!
VITA is an absolute game-changer for content creators looking for high-quality, watermark-free editing. Its vast library of trendy effects, cinematic filters, and ready-to-use templates makes turn…
Top negative
★☆☆☆☆ Glitches
Glitches going on! It keeps turning off!…
★☆☆☆☆ It won’t let me pick three videos 🗑️🗑️🗑️
DEREK…
📈Ratings growth77,005 ratings+72% lifetimeShow 3-year history estimate ▾
Tracked (39 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
VITA is a simple & easy video editing app with all features you need for videography!
Start creating amazing videos with all the high-quality features in VITA.
- Export videos in full HD quality.
- Speed up & add slow motion with the video speed option.
- Add video transitions to make your videos look more cinematic.
- Make aesthetic videos with dreamy glitch, glitter, and bling effects.
- Apply filters to your videos for color grading.
- Select songs from the music library to enrich your videos.
- Create your own vlogs with quick and easy video templates.… View full description on the official store →
Start creating amazing videos with all the high-quality features in VITA.
- Export videos in full HD quality.
- Speed up & add slow motion with the video speed option.
- Add video transitions to make your videos look more cinematic.
- Make aesthetic videos with dreamy glitch, glitter, and bling effects.
- Apply filters to your videos for color grading.
- Select songs from the music library to enrich your videos.
- Create your own vlogs with quick and easy video templates.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 235 MB🔞 4+📱 iOS 13.0+🔖 v302.0.18🔄 updated 0d ago🌐 BN, EN, HI, JA, KO +3📂 Photo & Video💰 Free
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
2026-03
⭐
Rating ↑ 3.74 → 4.70 (improved 0.96★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-01
🚀
First tracked snapshot — initial data captured
2025-01
⭐
Rating ↓ 5.00 → 4.33 (dropped 0.67★)
🔎
ASO Keyword Positions
BEST RANK #11Ranked for 2 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
video editor·#11🇺🇸vlog editor·#14🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🗣
Voice of Customer
Based on 876 reviews across 9 markets● 68% positive · ● 16% neutral · ● 17% negative · Rating drift: -1.18★ (declining — recent 50: 3.58★ vs lifetime: 4.76★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇬🇧 GB
+0.63
🇮🇳 IN
+0.54
🇺🇸 US
+0.51
🇦🇺 AU
+0.39
🇨🇦 CA
+0.33
🇫🇷 FR
+0.21
🇩🇪 DE
+0.13
🇧🇷 BR
+0.06
🇯🇵 JP
+0.05
Top praise themes
better capcut ×24 please add ×14 text speech ×13 key frames ×13 cap cut ×12 highly recommend ×10 please fix ×9 muito bom ×9
Top complaint themes
please fix ×10 won let ×8 edit videos ×6 wouldn let ×5 trava muito ×5 trying edit ×4 keeps crashing ×4 não consigo ×4
Risk signals
Bug mentions: 5%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.66709★ | 3,938 | 4.66709★ this version |
| 🇧🇷 BR | 4.83375★ | 7,687 | 4.83375★ this version |
| 🇨🇦 CA | 4.70247★ | 4,013 | 4.70247★ this version |
| 🇩🇪 DE | 4.64935★ | 1,001 | 4.64935★ this version |
| 🇫🇷 FR | 4.66829★ | 823 | 4.66829★ this version |
| 🇬🇧 GB | 4.72111★ | 4,145 | 4.72111★ this version |
| 🇮🇳 IN | 4.65479★ | 95,063 | 4.65479★ this version |
| 🇯🇵 JP | 4.68993★ | 88,621 | 4.68993★ this version |
| 🇺🇸 US | 4.75634★ | 77,169 | 4.75634★ this version |
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for VITA - Video Editor & Maker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by SNOW Corporation
View all →📦 Portfolio summaryINDIE studio
11apps·$39K/mocombined
✓ Diversified — top app contributes 26%; risk spread across portfolio
Similar apps in Photo & Video
About this analysis
Why high confidence: 77,005 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does VITA - Video Editor & Maker make per month?▴
Based on our ML-calibrated revenue forecast, VITA - Video Editor & Maker earns approximately $2.1K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like VITA - Video Editor & Maker?▴
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes VITA - Video Editor & Maker?▴
VITA - Video Editor & Maker is published by SNOW Corporation on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is VITA - Video Editor & Maker's BU Score?▴
VITA - Video Editor & Maker has a BU Score of 77/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.