Waze Navigation & Live Traffic
81
Quality Score
Excellent
Waze Navigation & Live Traffic
High confidence
✍️ bumetric analysis
“
This navigation app targets daily commuters and drivers seeking real-time, community-sourced traffic information, directly competing with established players like Google Maps and Apple Maps, but with a distinct focus on user-generated data. Its exceptional user rating, backed by millions of reviews, signals significant user satisfaction and deep market penetration, indicating a mature product with sustained traction rather than early-stage growth. The negligible reported revenue, despite its massive user base and long operational history, points to a deliberate strategy of prioritizing user acquisition and engagement over direct monetization. In the navigation category, premium features like offline maps, advanced lane guidance, or ad-free experiences are common upgrade paths, yet Waze has largely avoided these, suggesting its value proposition is tied to network effects and data collection, potentially leveraging that for indirect revenue streams outside the app itself.
BU Score 81 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$250K
per month
→
12-mo forecast
$264K – $407K
per month
→
24-mo forecast
$316K – $587K
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$8.9K/mo · 8.3M ratings · 4.1★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$110K
↳ What it cost to build · not monthly revenue
Likely range $80K – $150K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (216 MB) | +$40K |
| ⚙ Navigation complexity ×1.20 | +$18K |
Total estimate
$110K
👥 Estimated audience size
475.5M
Lifetime downloads (US-equivalent)
Monthly active
71.0M
Daily active
14.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Navigation engagement | ~150 installs / rating |
| 🔁 Navigation D30 retention | 15% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$250K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$246K – $333K
12 months
$264K – $407K
24 months
$316K – $587K
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 51/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
3.2
Product Quality
9.7
Revenue Strength
5.4
Monetization Maturity
1.0
Defensibility
4.5
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $100K - $550K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.84★ across 3,170,520 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $4.5M-$8.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (3,170,520 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Mature app (16y old)METRIC | +$1,500 | |
| Multilingual (47 languages)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v5.19.1.0
Saving time & avoiding traffic is even simpler with this update:
Fixed a bug so the compass arrow is displayed correctly.
Please note the newest version of the Waze app includes all the changes made in previous versions.… Full release notes →
Fixed a bug so the compass arrow is displayed correctly.
Please note the newest version of the Waze app includes all the changes made in previous versions.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Waze Navigation & Live Traffic
- Developer
- Waze Inc.
- Bundle ID
- com.waze.iphone
- App Store URL
- Open in App Store
- Category
- Navigation
- Content rating
- 17+
- Languages
- AF, AR, AZ, EU, BE, BG, CA, HR, CS, DA, NL, EN, ET, FI, FR, FY, GL, KA, DE, EL, HE, HU, ID, IT, JA, KN, KO, LV, LT, MS, NB, FA, PL, PT, RO, RU, SR, ZH, SK, SL, ES, SV, ZH, TR, UK, UZ, CY
Company
- Website
- www.waze.com
- Tagline
- Driving directions, live traffic & road conditions updates - Waze
- Description
- Realtime driving directions based on live traffic updates from Waze - Get the best route to your destination from fellow drivers
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $23.3M ($4.2M – $23.3M)AI medium
- AI annual estimate
- $280.0M/yr
- ML model estimate / mo
- $172/mo
- Top-grossing rank
- Outside top 100 in US Navigation
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: MEDIUM
Waze Navigation & Live Traffic, a free app, generates its revenue primarily through location-based advertising, not in-app purchases. Estimates for Waze's total annual revenue range from $50 million to $280 million, with the most recent data suggesting $280 million in 2024. This translates to a monthly estimate of approximately $23.3 million.
Sources mentioned: Business of Apps, Quantumrun, Vizologi, Statista, Prospeo, App Solutions, Sensor Tower, Forbes
📈Ratings growth3,170,520 ratings+35% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Know what's ahead on the road with the help from other drivers. Waze is a live map that harnesses the local knowledge of tens of millions of drivers around the world. Drivers safely and confidently reach their everyday destinations thanks to Waze map’s GPS navigation, live traffic updates, real-time safety alerts (including construction, accidents, crashes, police, potholes, and more), and accurate ETAs.
Make your next drive more predictable and stress-free:… View full description on the official store →
Make your next drive more predictable and stress-free:… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 216 MB🔞 17+📱 iOS 16.0+🔖 v5.19.1.0🔄 updated 0d ago🌐 AF, AR, AZ, EU, BE +42📂 Navigation💰 Paid
📅
What Worked™ · Development Pipeline
2 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v5.18.8.0
2026-04
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #8Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
offline maps·#8🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.78182★ | 58,992 | 4.78182★ this version |
| 🇧🇷 BR | 4.77872★ | 279,913 | 4.77872★ this version |
| 🇨🇦 CA | 4.80698★ | 244,933 | 4.80698★ this version |
| 🇩🇪 DE | 4.60376★ | 18,100 | 4.60376★ this version |
| 🇫🇷 FR | 4.73183★ | 459,140 | 4.73183★ this version |
| 🇬🇧 GB | 4.78218★ | 160,085 | 4.78218★ this version |
| 🇮🇳 IN | 4.49305★ | 1,799 | 4.49305★ this version |
| 🇯🇵 JP | 4.31475★ | 1,614 | 4.31475★ this version |
| 🇺🇸 US | 4.84469★ | 3,170,520 | 4.84469★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Waze Navigation & Live Traffic: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Similar apps in Navigation
About this analysis
Why high confidence: 3,170,520 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Waze Navigation & Live Traffic make per month?▴
Based on our ML-calibrated revenue forecast, Waze Navigation & Live Traffic earns approximately $172/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Waze Navigation & Live Traffic?▴
Browse the full Navigation category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Waze Navigation & Live Traffic?▴
Waze Navigation & Live Traffic is published by Waze Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Waze Navigation & Live Traffic's BU Score?▴
Waze Navigation & Live Traffic has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.