Whole Eats
73
Quality Score
Strong
Whole Eats
Medium confidence
✍️ bumetric analysis
“
Whole Eats is an iOS app from Finnsane Productions LLC in the Health & Fitness category, currently rated 4.4★ across 7,777 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 73: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$10.0K
per month
→
12-mo forecast
$8.7K – $31.5K
per month
→
24-mo forecast
$8.1K – $72.9K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
🤖Also on Android
$3.4K/mo · 171 ratings · 3.3★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$70K
↳ What it cost to build · not monthly revenue
Likely range $50K – $95K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~5 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Health & Fitness complexity ×1.40 | +$20K |
Total estimate
$70K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$225K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $300K · 18× MRR multiple
💸
~3.2× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
18× MRR
👥 Estimated audience size
540K
Lifetime downloads (US-equivalent)
Monthly active
115K
Daily active
40K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$10.0K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$8.5K – $19.9K
12 months
$8.7K – $31.5K
24 months
$8.1K – $72.9K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 44/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
4.5
Product Quality
7.9
Revenue Strength
4.0
Monetization Maturity
1.0
Defensibility
5.7
Market Position
0.0
Operational Safety
7.0
- 💰 Revenue: Modest — $4K - $15K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.4★ across 7,777 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 552d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (552d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $180K-$320K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($2.99)METRIC | +$2,800 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Low install base (7,777 ratings)METRIC | +$1,500 | |
| Mature app (8y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Good rating (4.4★)METRIC | +$800 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.3.9
General UI enhancements and feature updates. Bug Fixes.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Whole Eats
- Developer
- Finnsane Productions LLC
- Bundle ID
- caitlin.finn.30WholeDays
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN
Company
- Website
- www.finnsaneproductions.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $12.8K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth7,777 ratings+3467% lifetimeShow 3-year history estimate ▾
Tracked (58 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The #1 app for whole eating! Whether you want to eat whole for 30 days or 30 years, we are here to help!
--- 30 Day Whole Eating Challenge ---
Join the 30 day challenge and track your progress! The app will provide you insight and inspiration as you countdown to your goal.
--- Packaged Food Search ---
Identify whether packaged foods at the grocery store contain all whole ingredients by scanning a barcode, searching by description, or entering the UPC. No more reading through the labels or Googling ingredients!
--- Whole Foods List ---
Easily identify whole foods and ingredients.… View full description on the official store →
--- 30 Day Whole Eating Challenge ---
Join the 30 day challenge and track your progress! The app will provide you insight and inspiration as you countdown to your goal.
--- Packaged Food Search ---
Identify whether packaged foods at the grocery store contain all whole ingredients by scanning a barcode, searching by description, or entering the UPC. No more reading through the labels or Googling ingredients!
--- Whole Foods List ---
Easily identify whole foods and ingredients.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 10 MB🔞 4+📱 iOS 10.0+🔖 v1.3.9🔄 updated 0d ago🌐 EN📂 Health & Fitness💰 Free
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-04
⭐
Rating ↑ 2.12 → 4.40 (improved 2.28★)
2026-04
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-04
💲
Went paid — introduced $2.99 price point
2019-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
2018-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2017-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2017-09
⭐
Rating ↑ 2.00 → 2.33 (improved 0.33★)
2017-09
⭐
Rating ↓ 3.00 → 2.50 (dropped 0.50★)
2017-09
⭐
Rating ↑ 2.00 → 3.00 (improved 1.00★)
2017-09
⭐
Rating ↓ 3.00 → 2.00 (dropped 1.00★)
2017-09
🚀
First tracked snapshot — initial data captured
🧪
Tech & Domain Intel — finnsaneproductions.com
- Mail provider
- Mailgun (transactional)
- Tech stack
- Mailgun
Derived from public RDAP + DNS TXT records (no scraping, no login).
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Whole Eats: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Finnsane Productions LLC
View all →📦 Portfolio summaryINDIE studio
2apps·$3K/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
About this analysis
Why medium confidence: 7,777 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Whole Eats make per month?▴
Based on our ML-calibrated revenue forecast, Whole Eats earns approximately $12K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Whole Eats?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Whole Eats?▴
Whole Eats is published by Finnsane Productions LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Whole Eats's BU Score?▴
Whole Eats has a BU Score of 73/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.