Heartify: Heart Health Monitor
83
Quality Score
Excellent
Heartify: Heart Health Monitor
High confidence
✍️ bumetric analysis
“
Heartify: Heart Health Monitor is an iOS app from HEARTIFY HEALTH, INC. in the Health & Fitness category, currently rated 4.7★ across 118,705 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 83: Excellent (strong product-market fit). For a Health & Fitness app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.2M
per month
→
12-mo forecast
$1.3M – $2.0M
per month
→
24-mo forecast
$1.5M – $2.8M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~12 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (274 MB) | +$40K |
| ⚙ Health & Fitness complexity ×1.40 | +$36K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$200K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $275K · 20× MRR multiple
💸
~1.6× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
20× MRR
👥 Estimated audience size
8.3M
Lifetime downloads (US-equivalent)
Monthly active
1.8M
Daily active
630K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.2M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.2M – $1.6M
12 months
$1.3M – $2.0M
24 months
$1.5M – $2.8M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 52/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
5.0
Product Quality
9.5
Revenue Strength
6.1
Monetization Maturity
1.0
Defensibility
3.4
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $480K - $2640K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.73★ across 118,705 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $21.6M-$38.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (118,705 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Multilingual (11 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| priceyREVIEW | −$800 | |
| Established app (5y old)METRIC | +$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.4.9
Hello, Heartifiers!
We’ve got small changes for you with this update:
- Minor bug fixes and general performance improvements.
Enjoy the update!
We’ve got small changes for you with this update:
- Minor bug fixes and general performance improvements.
Enjoy the update!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Heartify: Heart Health Monitor
- Developer
- HEARTIFY HEALTH, INC.
- Bundle ID
- com.heartify
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 12+
- Languages
- EN, FR, DE, HI, IT, JA, PT, RU, ZH, ES, VI
Company
- Website
- heartify.io
- Tagline
- Heart Health Monitor
- Description
- Open a new era to monitor your health and improve well-being. Personalized all-in-one app to monitor your heart health.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $200.0K ($200.0K – $600.0K)AI medium
- AI annual estimate
- $2.4M/yr
- ML model estimate / mo
- $10.6K/mo
- Top-grossing rank
- 🇯🇵#88 /100 🇺🇸#98 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/heartifyapp
- linkedin.com/company/heartify-inc
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/Heartify-Heart-Health-Mo… · instagram instagram.com/heartify_app?utm_medium… · linkedin linkedin.com/company/heartify-inc · twitter twitter.com/heartifyapp
- Not found
- Phone
- Not found
- Contact page
- heartify.io/contacts
- About page
- heartify.io/about
✨AI Revenue EstimateCONFIDENCE: MEDIUM
Heartify: Heart Health Monitor is estimated to generate approximately $200,000 in monthly revenue as of late 2025, with a reported peak of $600,000 in monthly revenue in September 2024. This translates to an annual estimate of $2.4 million.
Sources mentioned: Sensor Tower, Adapty, Reddit
📈Ratings growth118,705 ratings+99% lifetimeShow 3-year history estimate ▾
Tracked (57 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇯🇵JP#88 /100
🇺🇸US#98 /100
📊Category Rank Trajectory#88 now · best #79 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Heartify® has one simple mission: improve heart health worldwide. We aim to have everything you need to live longer and happier!
Easily take your heart rate by placing your finger on the camera. Measure your heart rate daily to track your history with our advanced HRV technology. This heart health app will educate and inform you on how to keep your heart strong and risk factors minimal. Take the guess work out of your health and get started today!
Heartify® offers additional options to assist you in improving your health by keeping it fun and letting you know how far you’ve progressed!… View full description on the official store →
Easily take your heart rate by placing your finger on the camera. Measure your heart rate daily to track your history with our advanced HRV technology. This heart health app will educate and inform you on how to keep your heart strong and risk factors minimal. Take the guess work out of your health and get started today!
Heartify® offers additional options to assist you in improving your health by keeping it fun and letting you know how far you’ve progressed!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 274 MB🔞 12+📱 iOS 15.0+🔖 v2.4.9🔄 updated 0d ago🌐 EN, FR, DE, HI, IT +6📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: paid → free
2026-03
⭐
Rating ↑ 3.38 → 4.65 (improved 1.27★)
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-02
📈
Crossed 500 ratings — social-proof flywheel kicking in
2022-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
2022-06
📈
Crossed 50 ratings — social-proof flywheel kicking in
2022-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2022-03
⭐
Rating ↓ 3.75 → 3.44 (dropped 0.31★)
2022-03
⭐
Rating ↓ 3.80 → 3.33 (dropped 0.47★)
2022-02
⭐
Rating ↑ 3.00 → 3.50 (improved 0.50★)
2022-02
⭐
Rating ↑ 1.00 → 3.00 (improved 2.00★)
2022-01
🚀
First tracked snapshot — initial data captured
🧪
Tech & Domain Intel — heartify.io
- Mail provider
- Google Workspace
- Tech stack
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.58256★ | 4,300 | 4.58256★ this version |
| 🇧🇷 BR | 4.7709★ | 5,382 | 4.7709★ this version |
| 🇨🇦 CA | 4.60393★ | 9,655 | 4.60393★ this version |
| 🇩🇪 DE | 4.6269★ | 4,141 | 4.6269★ this version |
| 🇫🇷 FR | 4.58279★ | 13,262 | 4.58279★ this version |
| 🇬🇧 GB | 4.65109★ | 14,419 | 4.65109★ this version |
| 🇮🇳 IN | 4.63483★ | 6,827 | 4.63483★ this version |
| 🇯🇵 JP | 4.33682★ | 2,580 | 4.33682★ this version |
| 🇺🇸 US | 4.73119★ | 118,740 | 4.73119★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Heartify: Heart Health Monitor: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 118,705 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Heartify make per month?▴
Based on our ML-calibrated revenue forecast, Heartify earns approximately $10K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Heartify?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Heartify?▴
Heartify is published by HEARTIFY HEALTH, INC. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Heartify's BU Score?▴
Heartify has a BU Score of 83/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.