FORM: Strength, Pilates, Gym
77
Quality Score
Strong
FORM: Strength, Pilates, Gym
Medium confidence
✍️ bumetric analysis
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FORM: Strength, Pilates, Gym is an iOS app from SJC Companies, LLC in the Health & Fitness category, currently rated 4.9★ across 3,609 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 77: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$10.4K
per month
→
12-mo forecast
$10.8K – $22.6K
per month
→
24-mo forecast
$13.3K – $40.0K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$80K
↳ What it cost to build · not monthly revenue
Likely range $60K – $110K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (68 MB) | +$7K |
| ⚙ Health & Fitness complexity ×1.40 | +$23K |
Total estimate
$80K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$350K
↳ What it would sell for · not monthly revenue
Marketplace range $275K – $475K · 19× MRR multiple
💸
~4.4× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
19× MRR
👥 Estimated audience size
250K
Lifetime downloads (US-equivalent)
Monthly active
55K
Daily active
19K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$10.4K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$9.9K – $16.5K
12 months
$10.8K – $22.6K
24 months
$13.3K – $40.0K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 49/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
5.3
Product Quality
8.8
Revenue Strength
4.0
Monetization Maturity
1.0
Defensibility
3.2
Market Position
1.8
Operational Safety
10.0
- 💰 Revenue: Modest — $7K - $15K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.88★ across 3,609 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $187K-$333K. Portfolio play ($18K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| 5 starREVIEW | +$1,800 | |
| Low install base (3,609 ratings)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| priceyREVIEW | −$800 | |
| Established app (4y old)METRIC | +$800 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v10.000.1
* Bug fixes
* Performance improvements
* Performance improvements
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- FORM: Strength, Pilates, Gym
- Developer
- SJC Companies, LLC
- Bundle ID
- com.scf
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- FORM
- Description
- FORM is your digital platform for all things fitness, wellness, and self-love. Our workouts are here to encourage you to be the best version of yourself. We’re excited to be your newest friend on your health & wellness journey.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $18.8K/mo
- Top-grossing rank
- 🇺🇸#63 /100 🇨🇦#68 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- instagram instagram.com/form/?hl=en
- Not found
- Phone
- Not found
- Contact page
- digital.joinform.co/help/using-the-ap…
- About page
- Not found
📈Ratings growth3,609 ratings+119% lifetimeShow 3-year history estimate ▾
Tracked (30 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇺🇸US#63 /100
🇨🇦CA#68 /100
📊Category Rank Trajectory#63 now · best #59 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
FORM is your all-in-one wellness platform for movement, mindfulness, and nutrition, all designed to meet you where you are and help you FORM your best self.
Inside FORM, you’ll find expert-led workouts, from strength and gym sessions to Pilates, sculpt, and prenatal/postnatal classes, along with guided programs, mindful practices, nourishing recipes and meal plans. Everything you need to move with intention and feel supported lives in one place.… View full description on the official store →
Inside FORM, you’ll find expert-led workouts, from strength and gym sessions to Pilates, sculpt, and prenatal/postnatal classes, along with guided programs, mindful practices, nourishing recipes and meal plans. Everything you need to move with intention and feel supported lives in one place.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 68 MB🔞 4+📱 iOS 15.0+🔖 v10.000.1🔄 updated 0d ago🌐 EN📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-02
⭐
Rating ↓ 5.00 → 4.33 (dropped 0.67★)
2025-02
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 6 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.9084★ | 131 | 4.9084★ this version |
| 🇧🇷 BR | 4.77778★ | 9 | 4.77778★ this version |
| 🇨🇦 CA | 4.88762★ | 525 | 4.88762★ this version |
| 🇫🇷 FR | 4.98305★ | 59 | 4.98305★ this version |
| 🇮🇳 IN | 4.66667★ | 3 | 4.66667★ this version |
| 🇺🇸 US | 4.88541★ | 3,639 | 4.88541★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for FORM: Strength, Pilates, Gym: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 3,609 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does FORM make per month?▴
Based on our ML-calibrated revenue forecast, FORM earns approximately $18K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like FORM?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes FORM?▴
FORM is published by SJC Companies, LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is FORM's BU Score?▴
FORM has a BU Score of 77/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.