82
BU Score
Excellent
✍️ BU Analytics Review
“
Pinterest is an iOS app from Pinterest in the Lifestyle category, currently rated 4.8★ across 5,649,407 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.
Our BU Score puts it at 82 — Excellent (strong product-market fit). For a Lifestyle app, that means strong product-market fit.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (5,649,407 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (38 languages)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 311 MB🔞 12+📱 iOS 16.0+🔖 v14.17.1🔄 updated 5d ago🌐 AF, AR, BN, BG, HR +33📂 Lifestyle💰 Paid🚀 Launched 2011 (15y old)
📝 About this app
Pinterest is a place of endless possibilities. You can:
- Discover everyday inspiration
- Shop styles you love
- Try and learn something new
Create boards, save Pins and make collages of all your inspiration. Unlock billions of ideas, from fashion tips and easy recipes to DIY projects and fresh ways to redo your space. Creating the life you love?
It's Possible.
- Discover everyday inspiration
- Shop styles you love
- Try and learn something new
Create boards, save Pins and make collages of all your inspiration. Unlock billions of ideas, from fashion tips and easy recipes to DIY projects and fresh ways to redo your space. Creating the life you love?
It's Possible.
🆕 What's New · v14.17.1
Every week, we polish up the Pinterest app. This update includes:
- Bug fixes
- Performance improvements
Tell us if you like this latest version at https://help.pinterest.com/contact
- Bug fixes
- Performance improvements
Tell us if you like this latest version at https://help.pinterest.com/contact
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Developer
- Bundle ID
- App Store URL
- Open in App Store
- Category
- Lifestyle
- Content rating
- 12+
- Languages
- AF, AR, BN, BG, HR, CS, DA, NL, EN, FI, FR, DE, EL, HE, HI, HU, ID, IT, JA, KK, KO, KY, MS, NB, PL, PT, RO, RU, ZH, SK, ES, SV, TE, TH, ZH, TR, UK, VI
Company
- Website
- Not found
- Tagline
- Description
- Discover recipes, home ideas, style inspiration and other ideas to try.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $172/mo
- Top-grossing rank
- Outside top 100 in US Lifestyle
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
✨AI Revenue EstimateCONFIDENCE: LOW
Specific revenue for the Pinterest iOS app, particularly its advertising revenue, is not publicly disaggregated from the company's overall revenue. While Sensor Tower estimated the Pinterest iOS app's revenue at $20,000 for the last month (as of May 7, 2026), this figure likely represents in-app purchases, not the substantial advertising revenue that contributed to Pinterest's total annual revenue of $4.22 billion in 2025 and $1.008 billion in Q1 2026.
Sources mentioned: Sensor Tower, Business of Apps, Backlinko, Macrotrends, Britannica, Finbox, Sprout Social, TheStreet, SignHouse, Fast Company
Citations: sensortower.com · backlinko.com · macrotrends.net · finbox.com · sproutsocial.com · thestreet.com
⭐Recent App Store Reviews49 latest · avg 2.82★ · 26.5% 5★ · 38.8% 1★
5★13 (27%)
4★7 (14%)
3★6 (12%)
2★4 (8%)
1★19 (39%)
+14,247 ratings/week
Praise: love ×13 recommend ×5 amazing ×5 great ×2 best ×2Complaints: hate ×5 bug ×5 terrible ×1
Top positive
★★★★★ THANK GOODNESS
They finally turned the app layout back 🙌🏼 to normal…
★★★★★ Thanks
Thanks for this app ✌🏼…
Top negative
★☆☆☆☆ stop updating it.
i can’t even create a pin and it be on the main page, it saves to a board i have made. i also can’t search with a photo anymore. change it all back to normal.…
★☆☆☆☆ TERRIBLE
My son was on this and he was recommended p0rnography…
📈Ratings growth5,649,985 ratings+32% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
More Lifestyle
Amazon Alexa
★ 4.1 · 5,571,900 reviews
SmartThings
★ 4.6 · 4,704,565 reviews
Google Home
★ 4.1 · 3,622,344 reviews
Make Money - Cash Earning App
★ 4.8 · 2,409,522 reviews
Make Money: Earn Cash Rewards
★ 4.8 · 2,245,776 reviews
Life360: Stay Connected & Safe
★ 4.4 · 2,188,373 reviews
Glovo: Food & Grocery Delivery
★ 4.6 · 2,045,026 reviews
happn: dating app
★ 4.0 · 2,030,632 reviews
Browse BU Analytics
📚 All 55,000+ Books
🜍 Alchemy & Hermeticism
🔮 Magic & Ritual
🌙 Witchcraft & Paganism
⭐ Astrology & Cosmology
🃏 Divination & Tarot
📜 Lifestyle
✡️ Kabbalah & Jewish Mysticism
🕉️ Mysticism & Contemplation
🕊️ Theosophy & Anthroposophy
🏛️ Freemasonry & Secret Societies
👻 Spiritualism & Afterlife
📖 Sacred Texts & Gnosticism
👁️ Supernatural & Occult Fiction
🧘 Spiritual Development
📚 Esoteric History & Biography
Info
About BU Analytics