60
Quality Score
Solid
MyMerrill
✍️ bumetric analysis
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MyMerrill is an Android app from Merrill Lynch, Pierce, Fenner, and Smith Inc. in the Finance category, currently rated 4.1★ across 5,811 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 60: Solid (established niche player). For a Finance app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
📊
BU Investment Matrix
Weak · 52/100MID TIERbelow benchmarksRevenue Strength
3.7
Product Quality
7.3
Market Position
0.0
Growth Velocity
5.0
Defensibility
7.5
Operational Safety
10.0
Founder Strength
7.0
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.07★ across 5,811 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($28K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Low install base (5,811 ratings)METRIC | +$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| Good rating (4.1★)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v26.05.0🔄 updated 1w ago📂 Finance💰 Free🚀 Launched 2012 (14y old)
📝 About this app
Merrill clients can access and manage investment accounts where and when it’s most
convenient.
Stay Connected with your Advisor
• Send messages and documents securely
• Scan and send a document to your advisor using your camera
Deposit Checks, Transfer Money and Pay Bills
• Take photos of checks to deposit them¹
• Transfer money between your linked Merrill investment and Bank of America, N.A., banking accounts
• Make transfers to and from accounts held at other financial institutions
• Request wire transfers and pay eBills
Access Market Research
• Read U.S.… View full description on the official store →
convenient.
Stay Connected with your Advisor
• Send messages and documents securely
• Scan and send a document to your advisor using your camera
Deposit Checks, Transfer Money and Pay Bills
• Take photos of checks to deposit them¹
• Transfer money between your linked Merrill investment and Bank of America, N.A., banking accounts
• Make transfers to and from accounts held at other financial institutions
• Request wire transfers and pay eBills
Access Market Research
• Read U.S.… View full description on the official store →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- MyMerrill
- Developer
- Merrill Lynch, Pierce, Fenner, and Smith Inc.
- Bundle ID
- com.ml.mobile.mymerrill
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.mymerrill.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $610/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth5,811 ratings+-9% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
More by Merrill Lynch, Pierce, Fenner, and Smith Inc.
View all →
Full revenue analysis
Read the article-style breakdown for MyMerrill: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.