Noisli
64
Quality Score
Solid
Noisli
Medium confidence
✍️ bumetric analysis
“
Noisli is an iOS app from Noisli Labs UG (haftungsbeschraenkt) in the Health & Fitness category, currently rated 4.2★ across 255 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 64: Solid (established niche player). For a Health & Fitness app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~7 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (254 MB) | +$40K |
| ⚙ Health & Fitness complexity ×1.40 | +$36K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$275K
↳ What it would sell for · not monthly revenue
Marketplace range $200K – $350K · 15× MRR multiple
💸
~2.2× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
15× MRR
👥 Estimated audience size
17K
Lifetime downloads (US-equivalent)
Monthly active
3.8K
Daily active
1.3K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
34% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: review-mined risks present
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Stalled · 35/100MID TIERFREE (NO MONETIZATION)no growth momentumGrowth Velocity
5.0
Founder Strength
5.2
Product Quality
4.3
Revenue Strength
3.7
Monetization Maturity
0.5
Defensibility
4.5
Market Position
2.0
Operational Safety
2.4
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.17★ across 255 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 3333d ago — possibly dormant.
- ⚠️ Risk: High — bug mentions above category norm, rating drift -1.11 ★ (recent 50 vs lifetime), dormant (3333d since update).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 12-22× monthly = $60K-$110K. Portfolio play ($17K/mo combined) commands premium. Discount applied for operational risk..
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (12y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| Good rating (4.2★)METRIC | +$800 | |
| Early-stage install base (255 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.1.4
This update from Apple will improve the functionality of this app. No new features are included.
We heard your precious feedback and we got rid of a few annoying bugs and done some under the hood improvements.
Thank you for supporting Noisli!
Drop us a line at hello@noisli.… Full release notes →
We heard your precious feedback and we got rid of a few annoying bugs and done some under the hood improvements.
Thank you for supporting Noisli!
Drop us a line at hello@noisli.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Noisli
- Developer
- Noisli Labs UG (haftungsbeschraenkt)
- Bundle ID
- com.noisli.Noisli
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Your digital place for calm and focus. Mix different ambient noises and create your perfect soundscape for work, sleep and relax.
- Description
- Listen to soothing nature ambient noise like rain, ocean, pink, brown and white noise sounds and create relaxing soundscapes. Plus online timer and text editor.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $17.7K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/noisli · twitter twitter.com/noisli
- %73%75%70%70%6f%72%74%40%6e%6f%69%73%6c%69%2e%63%6f%6d
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
📈Ratings growth255 ratings+31% lifetimeShow 3-year history estimate ▾
Tracked (58 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $1.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The Official app of Noisli.com - The background noise and color generator for working and relaxing. High quality ambient sounds to help you focus while working, relieve anxiety, help during your meditation or yoga classes, or just to relax while reading or before going to sleep.
Noisli is mainly used to drown out annoying noises in order to better concentrate and to enhance productivity, or to create a pleasant audio environment for relaxing or sleeping.… View full description on the official store →
Noisli is mainly used to drown out annoying noises in order to better concentrate and to enhance productivity, or to create a pleasant audio environment for relaxing or sleeping.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 254 MB🔞 4+📱 iOS 7.0+🔖 v1.1.4🔄 updated 0d ago🌐 EN📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
7 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $1.99 price point
2026-03
⭐
Rating ↑ 3.60 → 3.95 (improved 0.35★)
2026-03
⭐
Rating ↓ 3.96 → 3.60 (dropped 0.36★)
2015-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
2015-02
📈
Crossed 50 ratings — social-proof flywheel kicking in
2014-05
📈
Crossed 10 ratings — social-proof flywheel kicking in
2014-05
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 430 reviews across 8 markets● 76% positive · ● 11% neutral · ● 12% negative · Rating drift: -1.11★ (declining — recent 50: 3.06★ vs lifetime: 4.17★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇨🇦 CA
+0.73
🇺🇸 US
+0.70
🇦🇺 AU
+0.69
🇬🇧 GB
+0.63
🇮🇳 IN
+0.61
🇫🇷 FR
+0.27
🇯🇵 JP
+0.09
🇩🇪 DE
-0.06
Top praise themes
white noise ×15 please add ×12 fall asleep ×12 almost perfect ×7 ambient noise ×7 helps focus ×6 high quality ×6 fan sound ×5
Top complaint themes
waste money ×5 please fix ×4 nicht mehr ×4 doesn work ×3 force quit ×3 website free ×3 payer pour ×3 sounds ×23
Risk signals
Refund mentions: 0.9% Bug mentions: 6%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4★ | 32 | 4★ this version |
| 🇧🇷 BR | 4.08333★ | 12 | 4.08333★ this version |
| 🇨🇦 CA | 3.96226★ | 53 | 3.96226★ this version |
| 🇩🇪 DE | 3.625★ | 48 | 3.625★ this version |
| 🇫🇷 FR | 3★ | 19 | 3★ this version |
| 🇬🇧 GB | 4★ | 58 | 4★ this version |
| 🇮🇳 IN | 4.4★ | 10 | 4.4★ this version |
| 🇯🇵 JP | 4.09999★ | 30 | 4.09999★ this version |
| 🇺🇸 US | 4.16863★ | 255 | 4.16863★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Noisli: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 255 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Noisli make per month?▴
Based on our ML-calibrated revenue forecast, Noisli earns approximately $17K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Noisli?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Noisli?▴
Noisli is published by Noisli Labs UG (haftungsbeschraenkt) on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Noisli's BU Score?▴
Noisli has a BU Score of 64/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.